Image created with Google Gemini
Football fans, the wait is over! The biggest sporting event on the planet is taking over Hong Kong’s favourite nightlife district. Lan Kwai Fong, in partnership with Now TV, has officially transformed into six-week open-air "street stadium" for the Now TV @ Lan Kwai Fong – FIFA World Cup 2026™ Mania.
Your Insider Guide to FIFA World Cup 2026 Mania at Lan Kwai Fong
Now TV @ Lan Kwai Fong – FIFA World Cup 2026™ Mania is taking over Hong Kong’s #1 entertainment district from 11 June to 20 July 2026.
Think giant screens, street energy, plenty of great food and drink deals, and a proper football atmosphere right in the heart of Central.
If you are looking for where to watch the World Cup in Hong Kong, LKF is one of the best places to be. More than 20 restaurants, bars, and clubs are joining in, with screenings across the neighbourhood and match-night offers to keep the celebration going.
What to expect
LKF will become a six-week football zone, with outdoor screens, themed installations, photo spots, and fan-friendly venues across the district. Watch from the streets or head inside one of the participating bars and restaurants for a more relaxed viewing experience.
NOW TV, the official pay TV broadcaster in Hong Kong, will deliver live coverage of all 104 matches, with selected outdoor screens in LKF showing the live broadcasts.
Match times in Hong Kong
The FIFA World Cup 2026 features 48 teams and 104 matches across Canada, Mexico, and the United States (Hong Kong is ahead 12 – 15 hours) which means many games will be shown at Hong Kong-friendly late-night or early-morning times.
Where to watch in LKF
Many venues will open earlier or adjust hours for key fixtures, so it is worth choosing your spot based on the game you want to see.
Hot tips:
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Choose the venue based on the match time
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Arrive early to your favourite LKF venue for big games and knockout rounds.
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Look out for set menus, happy hour deals, and live screening updates.
Fast facts
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FIFA World Cup Dates: 12 June to 19 July 2026 (North America live dates)
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Watch Live: Lan Kwai Fong, Central, Hong Kong (late night/early morning local times)
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What’s on: In-venues live screenings, outdoor screens, food and drink specials including breakfast and late nights at BACI, and 18 – 19 July World Cup final weekend celebrations. Note to self: The final match is airing live 20th July 03:00am Hong Kong time.
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HK$300,000 Lucky Draw: Save those receipts. Guests who accumulate spending at participating LKF venues can enter a tiered lucky draw, featuring grand prizes like return air tickets sponsored by Hong Kong Airlines.
No matter who you are backing, put on your jersey and head down to Central. It is NOW or Never—see you at LKF!
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